A campaign’s Get Out the Vote effort is crucial to success. In this course,
you will learn the basics of a GOTV campaign- building a plan, organizing and
training volunteers and how to effectively and efficiently target your supporters.
This course is ideal for those looking to get a basic understanding of GOTV
campaign or those who are looking to refresh their skills.
Part 1- Introduction to GOTV Campaign (35 minutes)
• Overview of GOTV
• Making a plan
• Early voting
• Building a voting plan with voters
Part 2- Preparation and Planning (50 minutes)
• Roles in a GOTV campaign
• Who to target and with what resources
• The zone house system
• Slotting volunteers
Break (15 minutes)
Part 3- Training your Team (35 minutes)
• How to plan a successful training
• Your GOTV canvass script
Part 4- Early Voting and Election Day (35 minutes)
• What does it look like?
• Testing your plan
• Planning for problems
• The Election Night Party
Questions and Wrap-up (10 minutes)
Instructor: Ryan Sudds
Ryan began campaign organizing in 2007 with ACORN as a grassroots organizer
in Ottawa working to mobilize and engage residents to make their communities
better. Since then, Ryan has worked on a number of campaigns as a canvass
coordinator, voter contact organizer and campaign manager. In 2011, Ryan
co-organized the Vision Vancouver Get Out the Vote campaign that targeted
over 80 000 supporters across Vancouver. He is currently the BC Organizer for
Canada’s New Democrats.